Participation to international and world exhibitions between 2005 and 2017

 

EXPO 2005 Aichi – Japan, 25 March – 25 September 2005: The Universal Exhibition covered a 173 ha area, included 125 official participants (countries and international organisations), and was visited by 22 million persons.

Having as a motto “Heritage for the Future”, the Romania Pavilion offered the image of a European country, a trustworthy dialogue partner. The over 2 million visitors had the opportunity to attend 7500 live cultural events that were organized, performed by over 500 Romanian artists. The economic promotion programme included market studies for Romanian companies, product oriented exhibitions, as well as three general economic fora. The participation was thoroughly covered by local and national mass media.

The bilateral contacts programme was intense, the defining vectors being the visit to the Romanian Pavilion of the President of Romania and the visit of two members of the Japanese Royal House. President Traian Basescu visited Romania’s Pavilion during his official visit to Japan in June 2005.

The exhibition site included groups of pavilions, the Global Common, a walkway around the site, the EXPO Dome and the EXPO Hall (for cultural events), magnetic transmission line (Maglev), administrative structures etc. and was eventually restored to the initial purpose, that of a Youth Park.  

Romania’s participation was coordinated by a team formed by representatives of the ministries of Foreign Affairs, of Economy and Trade, of Communication and Information Technology, of Culture and Religious Affairs, of Public Finance, of Agriculture, Forests, Water and Environment, of Education, Research and Youth, of Administration and Interior, of Transport, Constructions and Tourism etc.

In charge of the preparation of the exhibition was the Ministry of Foreign Affairs, having a budget of 299 billion lei (about 8 million euro). Commissioner General for this exhibition was Ferdinand Nagy, and the pavilion was designed by architect Dorin Ştefan.

 About 2 million people visited Romania’s Pavilion.

 

EXPO 2008 Zaragoza – Spain, 14 June-14 September 2008: This international exhibition covered an area of 25 ha. and had the main theme “Water and sustainable development”. A number of 105 official participants were registered (countries and international organizations) and the exhibition was visited by 5.6 million visitors.

The Romanian Pavilion was focused on the presentation of the Danube Delta, with video projections on a curtain of water steam. The Pavilion was opened around one month after the opening of the international exhibition.

The Ministry of Environment and Sustainable Development coordinated Romania’s participation and the normative document of approval did not provide for an interministerial working group. The available budget was around 5 million euro. The appointed Commissioner of the Romanian section was Mr. Daniel Popescu, followed by Mr. Attila Demeter.

 

EXPO 2010 Shanghai – China, 1 May – 1 October 2010: The world exhibition was developed on a 5.25 km2 surface. EXPO Shanghai 2010 registered a record number of 73 million visitors. There were registered 200 official participants (countries and international organizations).

The Romanian Pavilion, structured around the concept “Green City”, with its particular shape of an apple, invited visitors in a space metaphorically articulated with symbolic accents that hosted traditional as well as modern elements. The activity included presenting to the Chinese public (5.473.000 visitors) a sustained programme of cultural events (over 5.500 live shows and 10 exhibitions of art and photography, sustained by over 300 Romanian artists), economic promotion (8 events for attracting foreign investment to Romania, promotion of Romanian projects that required funding in the areas of energy, technical products, IT, textiles and clothing, wine) as well as promoting the participation of Romani in local mass-media.

There was an intense programme of bilateral contacts, with the Chinese side as well as with officials of other participating countries. A keynote element was the launching of Romania’s tourism brand in Shanghai, with the participation of the Romanian Ministers of Foreign Affairs and Regional Development and Tourism.

The total budget was 24.121.000 lei, equivalent of around 5.6 million euro. The Ministry of Foreign Affairs carried out the actions pertaining to the organization of the exhibition. Romania’s participation in EXPO 2010 Shanghai, China was coordinated by a team made up of representatives of the ministries of Foreign Affairs, of Regional Development and Tourism, of Culture and National Heritage, of Economy, Trade and Business, of Public Finances, of Education, Research and Innovation, and of Environment. Ferdinand Nagy was the Commissioner General for this exhibition.

 

 

EXPO 2012 Yeosu – South Korea, 12 May 12 August 2012: The international exhibition covered an area of 25 ha. A number of 113 international participants were registered (countries and international organizations) and the exhibition was visited by over 8 million visitors.

The design of the Pavilion was characterized by a dynamic approach, integrating alternative and complementary methods of communicating with the public, with multimedia instruments playing an important role in this process. The architecture of the Pavilion suggested a virtual trip along the Danube, the Delta and the Romanian Black Sea coastline, with focus on innovative means of information for the visitors (augmented reality, 3D video projections, touch-screen technology and Kinect) and attracting them towards improving their knowledge of the biodiversity and multicultural nature of the presented regions.

The Pavilion presented to more than 800.000 visitors cultural programmes (over 200 shows including classical music, folk dances, folk music) as well as events for promotion of Romanian products and services (wine tasting, hard liquor, food products and services in the field of ship building industry).

The overall budget rose to 8.893.000 lei, respectively around 2 million euro. The actions pertaining to the organization of the exhibition were carried out by the Ministry of Foreign Affairs. Romania’s participation was organized by a team that included the Ministry of Culture and National Patrimony, Ministry of Regional Development and Tourism, Ministry of Economy, Trade and Business Environment and the Ministry of Environment and Forestry. The Commissioner for the Romanian side was Mr. Ferdinand Nagy.

 

EXPO Milano 2015 – Italy 1 May – 31 October 2015: The world exhibition took place within an innovative site, over an area of 20 ha. where all the 148 official participants were organized around two main boulevards and had the opportunity to be visited by over 20 million visitors.

Themed “In harmony with nature/Living with nature” the national pavilion showcased national priorities such as sustainable agriculture, biodiversity, competitiveness, excellence in scientific research, as well as the uniqueness of our culture and richness of our national traditions, starting from the architectural reinterpretation of a traditional Romanian dwelling, integrated in the contemporary flow through modern methods of audio-video presentation, innovative technological solutions and promotion of healthy eating models, based on biological agri-food products.

The visit of the Romanian President on 14 May 2015 marked the first visit to the exhibition site of an EU President, and for the Romanian National Day at Expo Milano 2015 the president of the Chamber of Deputies led the national delegation.

The Romanian Pavilion was visited by 2.823.000 persons and hosted more than 500 Romanian artists who performed 40 cultural events, over 2800 shows. Over 600 companies participated at 18 economic and trade promotion events and 35 representative Romanian inventions and innovations were presented.

The total budget rose to 17.325.000 lei, equivalent of 3.85 million euro. The Ministry of Foreign Affairs was the main organizer of the exhibition. The participation of Romania  was organized by a  committee at secretary of state level, designated by order of the following ministers: minister of regional development and public administration; minister of culture; minister of youth and sports; minister of the economy; minister of agriculture and rural development; minister delegate for budget; minister delegate for higher education, scientific
research and technological development; minister delegate for SMEs, business environment and tourism; minister delegate for energy. The General Commissioner for the Romanian section: Mr. Georgian Ghervasie.

 

Expo 2017 Astana – Kazahstan, 10 June – 10 September 2017: International exhibition that took place from 10 June to 10 September 2017  was themed “Energy of the Future”, with the participation of 115 countries and 18 international organizations and with over 3 860 000 visitors.

The exhibition site, organized around the Kazakh pavilion was made of pre-fabricated pavilions, dedicated to the official participants, thematic pavilions, spaces for shows, conference centres, this infrastructure being the base for an international financial centre and a technological development area for attracting investment in energy, ecology and IT, which were to be developed subsequently.

Romania participated with a national pavilion, Government Emergency Ordinance no. 40/2016, Government Decision no. 710/2016 established the legal framework, and the allocated budget for participation was 6.880.000 lei (around 1.5 million euro).

Romania’s pavilion had as theme “The Energy of Light” and displayed the main vectors of Romanian research and innovation, highlighting Romania’s contribution to European and international scientific and technological development. The pavilion showcased the project developed by professor Ion Agarbiceanu, who designed and commissioned the fourth laser in the world  and mainly centered around the ELI-NP Project implemented by the National Institute for Physics and Nuclear Engineering – Horia Hulubei (IFIN – HH), the most important investment in Romanian research in the last half century.

Through methods of interactive video presentation, the visitors of the Romania Pavilion had the opportunity to learn about other representative elements of Romanian contemporary society as well: culture, civilization and traditions; education and innovation; natural patrimony and tourism development; economic and trade promotion of the Romanian products and services. The Commissioner for the Romanian section: Mihai Doru Dediu.